What Is The Best Pay Per Click Plan?
A brief and general description of the major pay per click plans at Google and Yahoo and a discussion of the drawbacks and benefits of each.
There are scores of search engines online that offer comprehensive pay per click plans that could become a part of your overall SEO strategy. For instance, Yahoo Search Marketing Solution (also known as Overture) and Google Adwords, guide you through the process of creating, submitting and activating your pay per click advertisement. Of these two options, Google Adwords is the most popular possibly because Google is now the biggest and most searched of these engines in the world.
Google Adwords is also more expedient than Yahoo’s program. Your per click campaign can be up and running within an hour if you are used to these things – within the three days if you are newbie to it all. Yahoo, on the other hand, takes longer because there is an application process that is overseen by actual humans who decide whether or not you are pay per click program worthy. Once your campaign is launched through Yahoo it isn’t visible until it climbs to a top position in the rankings. This is just too much SEO politics for some people and they end up at Google, which is less fussy. If you want those pay per click ads up and running quickly, then you are better off to choose Google.
Getting used to Google Adwords however is no picnic for some and some can’t make it work it all. Furthermore most newbies to the program have found it difficult to keep their click through rates (CTR) high enough so that their ad is not disabled. Google ads are disabled (and an email sent to you to “try again”) if your ad does not meet a minimum of 1% CTR to support itself. After a while this can get obnoxious, not to mention expensive. Still if you must go for a pay per click SEO program then Google is the lesser of two big evils.
Chris Angus
http://www.articlesbase.com/internet-articles/what-is-the-best-pay-per-click-plan-106803.html
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When you use a Pay Per Click Option in your marketing plan, do you think that some are clicking just to click?
I want to know that if I ever choose to use a PPC option, that it will not be money wasted by some people who really don’t want to visit my site with an interest in making a purchase. I have even heard that some experienced competitors will try to drive "newbies" from the PPC scene by wasting their marketing funds.
With all the well planned scams on the internet, its obvious that this will be full of scams. How easy is it to put some adsense ads on your site and have all your buddies click it, or pay someone to click it even. These things are expensive and easy to manipulate. If you are looking for a traffic campaign I suggest purchasing quality redirect visitors from http://www.submityoursite.us this is less than a penny per five visitors and is quality traffic from banner advertisements and expired domains
References :
http://www.submityoursite.us
You are talking about click fraud.
A well know problem
I would suggest that you do not advertise on the google content network, only on google search. The google content network contains the adsense ads that people get paid per click and so they have an incentive to click on ads to make money. Log on to your adwords campaign and go to edit campaign settings at the top.
Two well known ebooks cover these type of topics very well
Hope this helps
References :
http://click-on.to/Google-Cash
http://click-on.to/day-job-killer
Thank YOU so much for posting this — you saved me a ton of work with this tip!