What is the diffrence between Niche and Traditional marketing?

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Compared?

Niche marketing is when you select a specific segment where you can focus to market your product. Levis jeans for example has different designs that focuses on specific niches. Levis created Dockers that focuses on the working class niche these are the young urban professionals of wall street. Levis also created jeans that focused on the teen market these are the faded pre washed jeans. Marketers will find it easier to measure the success of their brands if they focus on a niche market. All their marketing efforts their ad campaigns, their outlets will be concentrated in that specific niche and the marketing expense will be more effective. Traditional marketing on the other hand is like a shotgun approach to the market this approach is good for generic products. The product is not focused on a specific market segment and it tries to reach all market segments. Expensive, difficult to measure brand success but there are generic products that are successful but it took years and years before it got consumer loyalty

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3 Responses to “What is the diffrence between Niche and Traditional marketing?”

  1. HAVOCS says:

    Niche marketing is when you select a specific segment where you can focus to market your product. Levis jeans for example has different designs that focuses on specific niches. Levis created Dockers that focuses on the working class niche these are the young urban professionals of wall street. Levis also created jeans that focused on the teen market these are the faded pre washed jeans. Marketers will find it easier to measure the success of their brands if they focus on a niche market. All their marketing efforts their ad campaigns, their outlets will be concentrated in that specific niche and the marketing expense will be more effective. Traditional marketing on the other hand is like a shotgun approach to the market this approach is good for generic products. The product is not focused on a specific market segment and it tries to reach all market segments. Expensive, difficult to measure brand success but there are generic products that are successful but it took years and years before it got consumer loyalty
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  2. I’m yet to find a writer as excellent as you are. Two thumbs up for a fantastic job!

  3. raising their children as they were raised leaves all whom are involved to be 'wanting'. meaning that it didn't work before and it wont work on the present generation so history is just repeating itself and there is much room for wanting.. wanting more, wanting a change, wanting to be more successful then the generations before them, wanting to break the cycle… the problems the parents have will be mirrored/projected on to their children SO… and by and large that leaves a lot to be desired (all the things listed above and more!). i believe when it is said "and by and large" means that by this/because of this and greatly/a lot.

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